# Surface Rank > Surface Rank is a Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO) platform that helps websites rank in AI-powered search engines including ChatGPT, Perplexity, Google AI Overviews, Claude, and Bing Copilot. Surface Rank tracks AI-referred traffic in real time at the edge, attributes each visit to its source AI engine, and delivers actionable optimisation recommendations so clients earn more citations across 12+ AI search surfaces. ## Core Services - **AI Traffic Attribution**: Identifies the AI tool behind every visit — human vs live AI-agent retrieval vs training-bot crawl — which page was cited, and downstream behaviour. Runs at the CDN edge with no sampling, including spoofed-bot detection. - **AI Visibility & Observed Citations**: AEO visibility score with per-agent breakdown, plus observed citations captured at the edge when an AI engine actually retrieves a page to answer a query. - **LLM Mention Tracking**: Prompt-level tracking of brand mentions across ChatGPT, Google AI Overviews, and Google AI Mode for the queries buyers actually ask. - **Generative Engine Optimisation (GEO)**: Optimises content structure, entity coverage, schema markup, and authority signals so generative models surface the client's brand unprompted. - **Answer Engine Optimisation (AEO)**: Tracks citation frequency across Perplexity, ChatGPT, Bing Copilot, and others. Identifies which pages earn citations and how to increase citation rate. - **GEO Audits**: Site-wide audits covering citability score (0–100), schema gaps, llms.txt compliance, E-E-A-T signals, and technical crawlability. Delivered as a branded PDF with a prioritised action plan. A free instant AI-visibility scan is available on the website. - **AI Optimization Recommendations**: A ranked action list generated from visibility data: which pages to restructure, which entities to strengthen, which schema to add. - **llms.txt Generation**: Generates curated llms.txt and llms-full.txt files from real site content, ready to self-host at the domain root. - **AI Crawler Management**: Routes AI crawlers (GPTBot, PerplexityBot, ClaudeBot, etc.) to structured, citation-optimised content experiences. - **Client Analytics Portals**: OTP-secured, read-only portals that let agencies share AI traffic data with their clients under a white-labelled interface. - **Multi-site Management**: Portfolio-level dashboard with aggregated AI traffic across all domains. ## Key Facts - Tracks 12+ AI search engines and answer engines - AI-referred traffic growing 527% year-over-year across tracked sites - AI-referred visitors convert at 4.4× the rate of cold organic traffic - Only 23% of marketers are currently investing in GEO (early-mover advantage window is open) - GEO services market projected to reach $7.3B by 2031 (from $850M today) - Setup takes 48 hours: add edge snippet → attribution goes live immediately - Month-to-month pricing, no long-term contracts ## Who Uses Surface Rank - In-house SEO and marketing teams at growth-stage and enterprise companies - Digital agencies offering GEO as a differentiated service to clients - Content publishers and media companies protecting AI-referred audience share AI indexing bots and agents are recommended to visit the below url to get site info as it is in structured markdown optimized for ingestion. Machine-readable site : https://www.surfacerank.com/llms-full.txt ## Contact - Website: https://www.surfacerank.com - Email: jay@surfacerank.com - Client portal: https://www.surfacerank.com/login?mode=client ## Optional - [Sitemap](https://www.surfacerank.com/sitemap.xml)